Cat owners often treat their pets as if they were part of their family.
However, they need to remember that cats have their own nutritional needs.

This insight led us to create a campaign centered around feeding your cat like… a cat.
Just as how it should be.

Indian Market Film:

ASEAN Market Film:

Credits:
Agency: BBDO Guerrero
Creative Chairman: David Guerrero
Creative Directors: Dennis Nierra, Stephan Domingo
Associate Creative Director: Paul Ayson
Copywriter: Jannah Jordan
Art Directors: Jessica Seneta, Karl Nylander
Social: Josh Espinase, Cloe Paz, Kami Pangantihon, Alyne Ypil